Fantasy Flight Games has announced that it is running a TV ad campaign in select markets for the Kingdom Hearts TCG. The campaign will run four weeks, from November 19th to December 16th, in Minneapolis/St. Paul,
Retailers can also obtain copies of the ad to run with their store information at their own expense or using FFG co-op funds.
Of course, this is for a CCG with a pretty big license and there's always been TV adverts for CCGs...and we've even seen those awesome HEROSCAPE ads that features kids playing and enjoying the game with youthful gusto. If FFG is looking at doing this kind of advertising for its CCG lines, then what do you guys think the outcome would be if they put a couple of STARCRAFT or even TI3 ads up on the Sci Fi channel, G4, Cartoon Network, Spike, etc.? Conversely, what would the outcome be if Hanno put up ads for AGRICOLA on the Farming Channel, Manure TV, or in a German scheisse film?
I also think it's cool that they're supporting the FLGS by allowing them to add their branding/information- that's really cool, and provides a great opportunity to bring folks into the stores.
I think it's pretty cool news.